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May 17, 2007
Gwinnett Tech Gains National Recognition for Marketing Efforts
Savvy marketing program fuels enrollment increase
LawrencevilleGwinnett Technical College has won three national awards for its breakthrough admissions marketing efforts, which have fueled the college's recent enrollment increase.
Gwinnett Tech was awarded three Admissions Marketing Awards from the Admissions Marketing Report, the national newspaper of admissions marketing that annually awards excellence in the field.
The college received two gold awards: one for its community publication, @WorkGwinnett, and another for its advertising, which poses the question: What am I going to do with my life? The college also won a bronze award for logo design for the college's D. Scott Hudgens, Jr. Early Education Center.
The awards recognition underscores Gwinnett Tech's savvy marketing efforts and the resulting increase in recent enrollment -- in contrast to statewide technical college enrollment trends. Gwinnett Tech enrollment jumped 11.2 percent for Spring Quarter as compared to the same period last year, an increase that led the region.
Gwinnett Tech was the second largest of the Metro Atlanta area technical colleges in terms of total spring enrollment with 4,196 students.
The Admissions Marketing Report has been recognizing excellence in the field of admissions marketing and advertising for 22 years. Gwinnett Tech competed among more than 2,100 entries that were submitted from 1,200 colleges, universities and secondary schools from all fifty states and several foreign countries.
To learn more about Gwinnett Tech, contact 770-962-7580 or visit www.GwinnettTech.edu.
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About Gwinnett Tech
Gwinnett Technical College, one of Georgia's largest technical colleges, is committed to delivering relevant knowledge to meet the workforce training needs of its community. The college offers more than 50 associate degree, diploma and certificate programs and hundreds of seminars, workshops and courses providing specialized training. GTC is Gwinnett County's largest provider of corporate training and now serves residents and businesses in north Fulton County. Gwinnett Technical College is accredited by the Commission on Colleges of the Southern Association of Colleges and Schools to award the associate degree. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097,404-679-4500, www.sacscoc.org for questions about the accreditation of Gwinnett Technical College. For more information, visit www.GwinnettTech.edu.
A unit of the Technical College System of Georgia.